09. May 2019
We live in an era where business owners and decision-makers are overwhelmed with more data than they could ever possibly use. Some of them get lost in the mountains of irrelevant information, while others make the mistake of ignoring the data they have in plain sight.
Choose Visitor Analytics to achieve the perfect balance between these two!
Of course, there are multiple tools on the market that can gather data for you, but you will need to choose carefully if you want to able to make the best decisions for your business.
First of all, make sure that the tool you choose is 100% GDPR compliant — mainly if you are located in Europe or if you target Europeans, and secondly, pick one that is easy to use and will not require you to spend hours and hours on learning how to utilize it.
How can Visitor Analytics help your business?
Our main purpose here at Visitor Analytics is to make stats and data as friendly as possible for you, no matter your level of experience with this type of data.
Visitor Analytics can help your business on multiple levels. Here are some things to consider:
With Visitor Analytics you will:
- Get to know your audience and what makes them tick.
- Localize your website or your campaigns based on your visitors’ location.
- Plan your marketing campaigns, by verifying the data shown to you in Visitor Analytics by hours, days of the week, and months.
- Identify when it is time for business expansion and on which market.
- Decide if you need to improve your site design/experience, for example, upgrade the mobile version of your website.
All your actions and challenges impact your company’s success; hence we know how much your time matters. With Visitor Analytics you get all your important stats without going through several tabs and dropdowns.
Tip: You can save even more time, by checking Visitor Analytics on your phone.
Visitor Analytics is a collaboration tool, and there are two roles available for you: Owner and Contributor. Both of these have access to all the relevant data and statistics, but as an Owner, you are able to add Contributors to your website.
They will see the same straight-forward data as you do, but they will not be able to view your invoices or make changes in the account settings.
And because sharing is caring, both Owners and Contributors can export data from Visitor Analytics to present it to their teams, investors, clients or partners.
With all the data available in today’s landscape it is easy to slip into paralysis by analysis. Never heard of this term before? It practically means overthinking and getting stuck on analyzing information without being able to take action.
With the help of Visitor Analytics, you can avoid this phenomenon. You will get only the most important metrics from your website and won’t get lost in multiple menus and irrelevant data.
You can count on the Visitor Analytics interface to make your decision-making process less difficult! — And since we are on this topic, you can also read our post on Understanding website analytics to make it much easier!
Before making any data-driven decisions, you need to ask yourself 2 questions: “Do I have the right information in order to make a good decision?” and “Is my data valid both quality and quantity-wise?” If you are using Visitor Analytics, then the answer to both of these questions is yes!
And to make sure your data is not biased, you can ignore your own visits and even your coworkers’. This will ensure correct insights about your audience.
These being said, if you want to make successful data-driven decisions and see all your data with just a few clicks, register for your 30 free trial today! No credit card required, no strings attached!
You may also find these articles very helpful business-wise! Check them out:
How to create a stunning About us page
How to make a keyword strategy for paid ads and SEO
Bonus! Go over this fun list of 20 cognitive biases from Business Insider. Once you are aware of your own biases, it is going to be much easier for you to make rational, calculated business decisions.