Visitor Analytics as alternative to Google Analytics
About Google Analytics
Google Analytics is a very complex analytics platform, and probably the most popular one out there. Many website owners choose this tool because it is free, but little do they know that they actually end up paying for it with their data or even worse, with very large fines because they do not comply with the privacy laws in their country. Find out below why Visitor Analytics is an alternative to Google Analytics
Besides these privacy-related concerns, Google Analytics can also be overwhelming for the average user. The amount of data this tool collects is overkill and you will probably only end up needing a small fraction of everything provided. You will either be forced to hire an analytics expert or will have to take a course yourself in order to make sense of all the data. This is most definitely not a platform for beginners.
Summary
In comparison to Google Analytics, Visitor Analytics is much more user-friendly. This has always been one of our main focuses - to make the stats self-explanatory and easy to access even if you are a one-person business or part of a large enterprise. Our user-friendly dashboard does not require any special training or expertise in order to make sense of it.
Even the more advanced Visitor Analytics behavioral analytics features such as session recordings or heatmaps, which GA does not provide, are very easy to activate and keep track of. Bonus - we also offer you the possibility to interact with your website visitors and collect feedback from them through polls and surveys, an option that Google Analytics only offers through a separate extension.
Contrary to how Google Analytics operates, with Visitor Analytics, all the data you collect belongs to you and we do not share it with any third parties. This is why we charge a small monthly fee if your website has over 1,000 monthly visits, in order to cover the costs of maintaining the app and developing new features. GA also has a paid plan, Google Analytics 360 meant for websites with heavy monthly traffic, that will cost you $150,000 dollars a year.
In terms of privacy, Visitor Analytics is, by far, more advanced than Google Analytics. We guarantee that with the right settings, that you can choose for yourself from our Privacy Center, you will never have to worry about cookie banners or fines. Just do a quick “Google Analytics lawsuit” search on Google (yes, how ironic) and you will see why choosing this tool might not be the best business decision for you.
Visitor Analytics vs Google Analytics
| Features | Visitor Analytics | Google Analytics | Comments |
|---|---|---|---|
| ↑ Statistics | ✓ | ✓ | |
| ↪ Visitors [?] | ✓ | ✓ | |
| ↪ Geolocation [?] | ✓ | ✓ | |
| ↪ Traffic Structure [?] | ✓ | ✓ | |
| ↪ Social Media Tracker [?] | ? | ||
| ↪ Competition Analysis [?] | ✓ | ✓ | |
| ↪ UTM Campaign Tracker [?] | ✓ | ✓ | |
| ↑ User Behaviour Analytics | ✓ | ✗ | |
| ↪ Event Tracking [?] | ✓ | ✓ | |
| ↪ Session Recordings [?] | ✓ | ✗ | |
| ↪ Heatmaps [?] | ✓ | ✗ | |
| ↪ Funnels [?] | ✓ | ✓ | |
| ↑ Visitor Interaction | ✓ | ✗ | |
| ↪ Polls [?] | ✓ | ✗ | |
| ↪ Surveys [?] | ✓ | ✗ | |
| ↑ Chat | ✗ | ||
| ↪ Support Agents [?] | ✗ | ||
| ↪ Auto-Messages [?] | ✗ | ||
| ↪ Scheduled Messages [?] | ✗ | ||
| ↪ Rulebased Messages [?] | ✗ | ||
| ↪ Marketing Attribution [?] | ✗ | ||
| ↑ SEO | ✗ | ||
| ↪ Keyword Analysis [?] | ✗ | ||
| ↪ Content Ideas [?] | ✗ | ||
| ↪ Core Web Vitals (CWV) [?] | ✗ | ||
| ↑ Privacy [?] | |||
| ↪ Data Storage Location [?] |
| ? | |
| ↪ GDPR (compliant even without a cookie consent banner) (EU) [?] | ✓ | ✗ | |
| ↪ CCPA (compliant even without a cookie consent banner) (California) [?] | ✓ | ✗ | |
| ↪ PIPEDA (compliant even without a cookie consent banner) (Canada) [?] | ✓ | ✗ | |
| ↪ PECR (compliant even without a cookie consent banner) (UK) [?] | ✓ | ✗ | |
| ↪ LGPD (compliant even without a cookie consent banner) (Brazil) [?] | ✓ | ✗ | |
| ↪ TTDSG (compliant even without a cookie consent banner) (Germany) [?] | ✓ | ✗ | |
| ↪ Data Processing Agreement (DPA) available [?] | ✓ | ✓ | |
| ↪ No Consent Banner needed (MPM mode active) [?] | ✓ | ✗ | |
| ↑ White Label [?] | |||
| ↪ White Label available [?] | ✓ | ✗ | |
| ↪ Own Logo possible [?] | ✓ | ✗ | |
| ↪ Own Colors possible [?] | ✓ | ✗ | |
| ↪ Own Font possible [?] | ✓ | ✗ | |
| ↑ Reviews [?] | |||
| ↪ Capterra [?] | ★★★★★ (225) | Details will be updated soon. | |
| ↪ Wix [?] | ★★★★★ (1,225) | Details will be updated soon. | |
| ↪ G2 [?] | ★★★★★ (20) | Details will be updated soon. | |
| ↪ GetApp [?] | ★★★★★ (225) | Details will be updated soon. | |
| ↪ Crozdesk [?] | ★★★★★ (20) | Details will be updated soon. | |
| ↪ SaasWorthy [?] | ★★★★★ (252) | Details will be updated soon. | |
| ↪ SoftwareSuggest [?] | ★★★★★ (43) | Details will be updated soon. | |
| ↪ Sourceforge [?] | ★★★★★ (4) | Details will be updated soon. | |
| ↑ Pricing [?] | |||
| ↪ Free Plan available [?] | ✓ | ✓ | |
| ↪ Pay as you grow [?] | ✓ | ✗ | |
| ↪ Pricing Options [?] | ✓ | ✓ |
Found a mistake?
We are always working on keeping this information as up-to-date and correct as possible, but sometimes we might miss something important. If you find anything that needs to be corrected, please feel free to contact us at migration@visitor-analytics.io. Thank you very much in advance!
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