User Behavior Analytics
Basic analytics tools only provide information about traffics stats, without focusing on insights that go beyond the numbers. Numbers can explain many things about the performance of a website. Yet, in order to truly understand user activities, you need something more. Behavioral analytics tools are the added features that can provide that sort of valuable insight. They can answer the question “why?”, in addition to the question “what?”, about your website visitors. Get our all-in-one website analytics tool, if you need both quantitative traffic stats, as well as unique insights into user behavior!
Watch real videos of your visitors' sessions, so you can understand and convert your visitors into customers faster! All GDPR-compliant and anonymous for your visitors!
Get an insight into what people click, their mouse movement and how they scroll! You may find that user behavior is different from what you expected. Visitors might be scrolling chaotically, hesitating, clicking on un-clickable elements, or they may not even scroll to your “call to action” button. You may even find errors you weren’t aware of. Use this precious info to edit your page and drastically improve user experience.
Find out more about visitor recordings and session replays on our blog.
Visitor Heatmaps - Coming soon
Create heatmaps for specific pages (i.e. homepage, pricing plan page, etc.) or even dynamic pages. Setup a number of views for a complete heatmap and generate a full heatmap of your page performance! Stop guessing where your visitors struggle and optimize your user experience and content!
Go even deeper with your behavioral analysis, by generating heatmaps! Aggregate behavioral data into heatmaps that will easily show which page elements stand out and which get less attention from visitors.
Visitor Funnels - Coming soon
Track the success of the most important processes on your website (i.e. how many of your visitors landing on your website actually did a successful checkout)! Start analyzing your funnels, drop-out pages and other painpoints in the easiest and configurable way!
Funnels are one of the most important user behavior analytics tools, as they can show you directly where you are losing customers and money.
Visitor Forms - coming soon
Let all the forms on your website be automatically tracked and analyzed by Visitor Analytics! See how many of your visitors interacted with each field of a form, the type of interactions and the amount of dropouts on the way! Optimize the efficiency of your forms and the overall user experience of your website!
With this feature, you will be able to tell if any particular question in your form is leading to dropouts or errors. Using this information, you can rephrase or remove the field entirely, in order to not discourage your users.