Glossary

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A

Algorithmic Penalty

Accelerated Mobile Pages (AMP)

B

Branded Keyword

C

D

Display Resolutions

Domain Authority

Duplicate Content

Dynamic Rendering

E

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F

Follow Link / URL

G

Geographic Modifiers

H

Hypertext Markup Language (HTML)

I

Index & Indexed Page

Index Coverage Report

Internet Protocol (IP)

J

K

Keyword Cannibalization

Keyword Density

Keyword Relevance

Keyword Research

Keyword Stuffing

L

Latest Visitors

Long Tail Keyword

M

Meta Descriptions

N

Navigational Keyword

O

Operating Systems

P

Pay Per Click (PPC)

Q

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R

Referral Traffic

Rel=”author”

Return On Investment (ROI)

S

Search Engine Advertising (SEA)

Search Engine Marketing (SEM)

Search Engine Optimization (SEO)

Search Engine Results Pages (SERP)

Spider / Web Crawler

Secure Sockets Layer (SSL)

T

Term Frequency Inverse Document Frequency (TF-IDF)

U

Unique Visitors

Uniform Resource Locator (URL)

Urchin Tracking Module Parameters (UTM)

V

Visitors By Country

W

Website Visitors

Website Traffic

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Y

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Z

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