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White Label Analytics - Analytics as a Service

We provide "Analytics as a Service"

Are you offering a software in which you would like to include a statistic tool for your customers (i.e. a website-builder, CMS-provider, etc.)?

Offer your clients our user friendly website analytics directly integrated into your platform and under your brand style.

Building your own analytics may be very time (and money) consuming: you need to code a complex infrastructure to support all your clients' traffic, scale fast, offer statistics to fit your needs, design a native friendly interface, make a GDPR-compliant architecture and so much more. The simple alternative is to acquire a white label analytics solution that already includes all of these aspects.

We, at Visitor Analytics, developed the idea of "Analytics as a Service" via an API to integrate and offer website analytics to your existing users using an iframe or directly accessing our API (complete freedom regarding your UI/UX). Other solutions on the market are very expensive, almost impossible to customize and only provide standard data.

White Label Analytics - Analytics as a Service

Software Development Kit (SDK)




Follow the instructions


Offer our tools to your clients

Benefits of our white label analytics for b2b solutions

Effortless integration in your platform of Visitor Analytics
Seamless Integration into your platform
A connection can be made via the "iframe" technology, which entails no extra effort for you. A deep integration via direct control of our API is also possible, which gives you complete freedom in the data presentation to your users.
Tailored functions for b2b clients of Visitor Analytics
Tailored functionalities for your clients
Offer a default analytics solution to your clients with a tailored set of features/statistics based on your clients' needs. Improve user experience and satisfaction.
Flexible Pricing solutions for b2b clients of Visitor Analytics
Flexible pricing
Upsell it to your clients or offer it for free. Individual and flexible pricing based on your individual needs. Increase user adoption by offering a valuable extra feature.
Fitting any corporate style in regards to b2b solutions of Visitor Analytics
Fitting any corporate style
Easy integration with your platform and your corporate identity. The white label analytics system means that the embedded analytics platform adapts to your identity.

Make all these useful tools available to your clients


Everything about the latest visitors for your clients' website

Latest Visitors

See all latest visitors listed in one detailed table with individual session histories

Map of Visitors

Check the global distribution of a website's traffic

Traffic Charts

All about the timewise distribution of your clients website's traffic

Campaigns' Charts

Multiple traffic charts of visitors coming from utm parameter campaigns

Visitor Recordings

See actual (anonymous) video footage of how visitors browse a website

Visitor Heatmaps

 Identify hotspots and coldpoints on websites at a glance

Visitor Funnels

Check how many visitors are actually converting on a website


Getting even more detailed information about the geo-data of visitors

Page Visits

See the actual number of visits for all pages of a website

Landing Pages

Overview of where website visitors started browsing on a website


Define your conversion pages and see the success of a website live

Referring Websites

See what third party websites or URLs send visitors to a website!


Everything about devices, browsers, operating systems & screen resolutions of website visitors!

Campaigns overview

Automatically generated overview of most important data of utm parameter campaigns.

Campaign visitors

All latest visitors listed in one detailed table coming via utm parameter campaigns!

Data Privacy & GDPR Compliance

Quality support for you and your customers done by us
Increased loyalty due to additional service which is GDPR compliant
Higher customer satisfaction
Strengthened brand awareness

We maintain the highest levels of data privacy and GDPR compliance out of conviction. We do not cross track, we do not work with advertisers and all the data is owned by your client.

We only track the visitors' activity on the website, while other solutions crosstrack the visitors' behaviour and use data with third parties for advertising purposes (such as connecting your search history and activity with targeted ads).
As we only track websites via our own tracking system, we are in the comfortable position to create and build features which are not possible within platforms like Google Analytics – i.e. showing the journey of each individual visitor, showing you the referrer of each user or the pages visited from each referrer.

We will continue adding highly effective analytics features to maximize the longterm value add for your clients.

Why choose Visitor Analytics?

A quick comparison

It is our declared goal to offer the friendliest way of displaying website analytics for not so tech-savvy people – unlike many other solutions! 

Here is a short comparison to see why you should use Visitor Analytics:

  • Flexible packages based on your platform traffic
  • Easy to integrate as a native solution into your platform (0-click solution)
  • Your clients data belongs to your client (and will not be forwarded to any 3rd party services)
  • Customize your UI for your clients with your CSS
  • Add features that fit your client's needs

Visitor Analytics

Comparison Google Analytics vs Visitor Analytics

Google Analytics

  • Not possible to define or enhance default statistics available for your clients
  • Crosstracking visitors' behaviour and sharing data with third party services
  • Complicated, limited and unflexible integration in your platform
  • No possibility to show your own UI to your clients
  • Very high costs ($150k/year for 500M visits) and it is free for only 10M hits/month

Interested in offering our tools to your clients?